Wednesday, September 24, 2014

The major role of social media in Brazil’s election campaigns

Candidates in Brazil’s October 5th general election are using all kinds of strategies to win votes and social media is playing a major role in the campaign.

About 25,000 candidates are running for president, state governor and congress. Banners and flags display the images of maybe too many candidates. They can now be seen in strategic spots in Brazil’s major cities.

Free official TV advertisement is even more vital for candidates running for office, but it favors President Dilma Rousseff’s Workers’ party

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